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• 30 nov 2018

  Paris

  Call for papers - Sociology

  Race in the marketplace (RIM)

  Crossing Critical Boundaries

  Race in the Marketplace (RIM) is an international multidisciplinary research network dedicated to innovatively advancing knowledge and critically understanding the role of race and how it intersects with class, gender, ethnicity, religion, sexuality and disability in global marketplaces. Building on our successful inaugural RIM Research Forum held in Washington D.C in spring 2017, we have decided to broaden the movement across the Atlantic and hold the second biannual RIM Research Forum in Paris (France) from June 25 to June 27, 2019. The broad objective of this second Forum is to continue the dialogue across domains, disciplines and geographical boundaries to contribute to an integrated understanding of race in markets.

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• 09 oct 2017

  Angoulême

  Call for papers - Economy

  Cultural and Creative Industries of Childhood and Youth

  VIIIth Interdisciplinary Conference on Child and Teen Consumption

  The interdisciplinary conference « Child and Teen Consumption » aims to facilitate in-depth dialogue between researchers from various disciplines: management, psychology, sociology, information and communication, anthropology, history, educational sciences, law, etc. Whilst the 8^th conference will aim to continue interdisciplinary research and dialogue on broad themes related to children and young people as consumers, the theme of the 2018 conference will be « Cultural and Creative Industries of Childhood and Youth » in order to reflect its location in Angoulême and the growing research and public policy interest in this topic. The conference aims to highlight research in this domaine and invites producers of cultural material to bring their views to the debate.

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• 01 nov 2008

  Call for papers - Economy

  Le marketing au service de la performance publique ?

  Marketing Strategies for Public Performance

  Le secteur public a pour finalité de produire un impact sur son environnement. La performance publique se situe donc à l'interface de l'organisation publique et de son environnement et ne peut être mesurée ou gérée sur la seule base de ses ressources et activités internes. Justement, le marketing, entendu de manière extensive (Kotler, 1969), est en charge de gérer les relations d'une organisation avec l'ensemble de ses partenaires extérieurs. L'incorporation des dispositifs marketing dans les systèmes de mesure de la performance publique semble donc inéluctable, pour le meilleur et pour le pire. L'objectif de ce numéro spécial est de réunir des recherche empiriques focalisées sur les modalités et les effets de la mise en œuvre des démarches marketing dans le secteur public.

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